#Search Engine Tactics And Techniques For Website Traffic Generation
Tactics For Search Engines – Traffic and lots of it is the dream of every internet marketer. After all, without a steady stream of visitors, or should I say potential customers to your site, how will you earn any money?
The first place most internet marketers/affiliates go when they want traffic is the search engines. And rightfully so! After all, a top ranking position in one of the major search engines is an effective way to increase the traffic to your website without spending your money on advertising.
Statistics for the past few years have consistently shown that anywhere from 20% to 80% of your visitors will find your website through a search engine. However, you should also know that statistics show that most people who surf the web hardly ever go beyond the first two pages of results they receive. With that in mind, it is clear that a top position should be the goal of every website owner.
But top spots are no longer achieved by crossing your fingers and blindly submitting your web site to a 1000+ search engines and directories using a free submission service. Competition for top spots is fierce, so it’s important to learn the right techniques if you want to ensure that your site is well ranked… and it’s important to do this while this great advertising medium is still free.
As I said above. For high traffic generation to your website, it’s very important that your website ranks in top spots in search engines. Below are some of the main factors currently being considered by the search engines.
Various directory sites as well as Yahoo and Google use a ranking system that involves measuring and ranking the number of links that are directed towards a particular website. This is an extremely powerful traffic generation tools because:
1. Building a well thought-out linking strategy is a powerful way to attract large volumes of high targeted traffic! By putting your web site on every major web “intersection” where your target market meets, you will ensure that your web site receives a steady flow of qualified potential customers.
2. Links are equivalent to recommendations! They established credibility even before the visitor reaches your web site, dramatically increasing the likelihood that they will buy. Why? Because your credibility was established before they even arrived at your homepage.
3. Since many search engines now factor link popularity into their ranking decisions, your linking strategies are all that much more important! If you want to be ranked as high as possible in search engines, you now need a factor in your link popularity, and, as you already know, earning a top spot in the major search engines is key to increasing your web site traffic.
Obviously, developing a linking strategy that generates a high volume of targeted traffic to your web site is not going to happen overnight. It will probably take you anywhere from 2 weeks to 6 months to get the links you need. However, once you’ve done the initial footwork, the links that are established will remain on these websites for a very long time indeed.
A domain name plays a vital role in traffic generation to any web site. Domain that are rich in keywords will always rank higher in search engines because search engines love URL’s that are saturated with keywords! Brainstorm keywords and key phrases for your website and then use them to create a catchy URL… or load the domain name with your best keywords to get ranked higher in the search engines.
Key Word Density
Keywords density refers to the number of times your keyword appears throughout your website. Your keyword density is a factor that is heavily weighted by search engines, so it’s very important to make the very best strategic use of your keywords as you possibly can.
So people there you have it. These are the tactics through which you can drive high traffic to your website. I should also mention that you should not just expect to enter a couple of your top keywords into the search engines and instantly start making money. But yes, you can make high traffic through search engines without crossing the line into “keyword stuffing” and with a little time you will start to earn a steady income for years to come.
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