SEO Strategies For Internet Marketers

#How To Create Great Search Engine Optimization For Your Affiliate Marketing Website

The Most Epic SEO Blunders Of Last Year

This an article/blog by Tina Courtney-Brown who is a staff writer for Site Pro News, and well worth a read for anyone who would like to earn an income from the internet with a website of their own.

I would also suggest that established Internet Marketers/Affiliates who like to think they ‘know it all’ regarding Search Engine Optimization should take the time to read it as well.  You never know, you might learn something.


There’s nothing new about SEO, and yet, if you gaze across the spectrum of websites on the web at the end of 2016, you’re going to see an endless array of blunders and boo-boos. Don’t let the SEO experts try to convince you that basic, steadfast SEO is complicated or mind-boggling. It can get a bit convoluted with terminology (canonical URLs, anyone), but the truth is, the foundation of fantastic SEO is not rocket science. Nor has it changed drastically this year.

So let’s go through the current landscape and identify the biggest SEO issues that so many sites are guilty of. Address these standouts, and you are on your way to the rankings and visibility you’ve been dreaming of.


Mistake #1: A Lackluster Website

The very first thing I do when a client asks for SEO assistance is head straight for their website. Without fail, there are problems to deal with, but the most typical of all is poor website design. Consider SEO a science of usability honoured by search engines directing people to the content they are looking for. By this token, great content equals great design. So your website needs two things without fail (and in this order please!)

1) Usability:

This means your site has intuitive navigation, an attractive design that immediately draws customers in, and it’s fully functional. This is absolutely non-negotiable if you want any level of SEO success. And by all means, your site must look good too! A crappy WordPress blog will never be top tier in SEO. No matter how hard you work at every other component, great design and navigation are essential. The greatest click-through rate in the world won’t do you any good if your bounce rate is over 50%. Make your website your priority, and the rest is icing on the cake. 

2) Content:

SEO could not exist without content; it’s your Fresh Content Is Kingweb pages, blogs, articles, meta data, and the like that sets the scene for your SERPs. Content, therefore, needs to address your audience directly, in the language they would use to find you (which equate to your keywords.) Without a fair amount of fresh, original content, you will never be an SEO darling.

In other words, if you approach SEO from a design and content standpoint first and foremost, you’re building a strong foundation for the remaining tactics to really push you over the top.

Mistake #2: Ugly Ads

Here’s where things might get a bit controversial – it’s time to get rid of Google Adsense. Yes, Google owns it, so you might think this would be helpful to SEO, or at least neutral. That’s no longer the case. Adsense, and services like them, create hideous looking ads, and people are bouncing from these faster than a cancelled check. Once again, be completely dedicated to great design, and you will see the payoff. Ads can certainly be an important segment of a beautifully designed site, but definitely not those hideous text ads. Incorporate them intelligently, and your users will reward you with loyalty and conversions.

Mistake #3: Incomplete On-Site SEO

Now that you have a gorgeous site that converts users like a champ, it’s time to polish your on-site SEO. Here are the most important parts to this process:

  • Be clear and concise regarding what your site is about, and use your keywords, but do so sparingly.
  • If you resort to old keyword-stuffing tactics, you will be penalized – Google and friends no longer need you to shove keywords down their throats, or that of your users.
  • Have quality content; the more recent, the better.
  • Be consistent with your content messaging – the more you speak directly to your core customer, the better your odds for higher SEO results

Include keywords in things like title tags, description tags, and a few times in your content – especially the first paragraph.

Mistake #4: No Link Building

Yes, links still matter! Receiving quality inbound links from relevant sites is still important to Google; it helps to validate your credibility. Outbound links are just as critical, especially to authority domains. Please do not add links for linking sake, however, as that practice is what doesn’t work anymore. If you are linking to sites that are completely outside of your industry, or are doing any black hat practices, you can actually get penalized. So build links with quality partners only.

Mistake #5: Not Using Long Tail Keywords

Long tails are fast becoming the SEO keyword darlings. Long tail keywords are simply more descriptive in nature, and therefore longer. Searches are getting very precise with how they are searching for content, so you should follow suit. Instead of pushing generic terms (which are almost impossible to rank high for), go for the long tails. Sure, the audience size is smaller, but these folks are more targeted and far, far more likely to convert if you are giving them exactly what they’re searching for. So when it comes to keywords, go long!

Seriously, if you put together a user-friendly, attractive website with solid (but not over the top SEO), plenty of relevant and quality content, and a smart keyword strategy, you are literally light years ahead of your competitors. Add in a nice mix of intelligent link building and even some extras like long tail and trending keywords, and you have hit the level of SEO expert!

What other SEO blunders do you see sites making regularly? We want to hear about them!


Now that you’ve read this article/blog I’m sure it will have given you an outline just what’s required when it comes to SEO and the proper way to maximize your websites potential for attracting visitors (traffic) to it.

If you don’t have a website and you’re considering working from home then you could do no better than sign up to Wealthy Affiliate where you will receive two FREE sites to get you started creating a site that has all the right SEO ingredients as stated by Tina Courtney-Brown.

Thank you for reading this far, and if you would like to leave a comment below I’m sure other readers will be interested to read what you have to say.  I will reply as soon as I can.

Robert Allan

11 thoughts on “SEO Strategies For Internet Marketers

  1. Hi Todd
    Thank you for coming to my site and leaving a comment.
    Also thank you for saying you will bookmark my site.
    Yes please come back often as I do update it twice a week.
    Regards
    Robert Allan

  2. Hi Anthony
    I’m glad you stumbled on my post SEO Strategies For Internet Marketers and you found my website interesting.
    Please do subscribe to my RSS feed and I hope you find the content helpful.
    Have a nice day.
    regards
    Robert Allan

  3. Hi Arturo
    Thank you for your comment.
    As far as I know my site is shared by lots of people right across the internet and that includes Google.
    Perhaps you have been looking in the wrong places but that doesn’t matter because you have found it now and I hope you will return as I do update it every week.
    I will also visit your site and leave a comment.
    Regards
    Robert Allan

  4. Hi Meghan
    Thank you for your kind words. They are appreciated and thank you for visiting my website. I hope my article on SEO Strategies For Internet Marketers was of some help to you and you also took the time to read some of my other pages.
    I hope you will come again.
    Regards
    Robert Allan

  5. I just like the helpful info you provide for your articles.
    I’ll bookmark your website and check once more here regularly.
    I am quite sure I’ll be told many new stuff proper here!
    Best of luck for the following!

    Here is my site: website http://www.googley123.com

  6. Hi Yerson
    Thank you. I appreciate your comment and thank you for visiting my website. I hope my article where of some help to you and you also took the time to read my other pages. I did not write the book on SEO Strategies For Internet Marketers however I do try to give as much information as possible that I have at my disposal so that all of my visitors go away with some tips and advice
    I hope you will come again, and thank you for leaving your nice comment
    Regards
    Robert Allan

  7. Hi
    Thank you. I appreciate your comment and thank you for visiting my website. I hope my articles where of some help to you and you also took the time to read my other pages. I did not write the book on SEO Strategies For Internet Marketers but I do try to give as much information as possible on my website so that all of my visitors go away with some tips and advice
    I hope you will come again, and thank you for leaving your nice comment
    Regards
    Robert Allan

  8. Hi. Thank you for visiting my website and leaving a comment.
    All comments good or bad are welcome and please do come again.
    I also update this site on a regular basis.
    Have a nice day.
    Robert Allan

  9. Hi
    Thank you for your kind words. They are appreciated and thank you for visiting my website again. I replied to your other comment. I hope my articles where of some help to you again, and you took the time to read some of the other articles.
    I hope you will come again.
    Regards
    Robert Allan

  10. Hi
    Thank you. I appreciate your comment and thank you for visiting my website. I hope my articles where of some help to you and you also took the time to read my other pages. I did not write the book on it however I do try to give as much information as possible on my website so that all of my visitors go away with some tips and advice
    I hope you will come again, and thank you for leaving your nice comment
    Regards
    Robert Allan

  11. Glad you liked my site.
    I put as much effort into giving as much information as I can for my readers.
    I don’t know wht you meran by – we can have a hyperlink arrangement between us
    You have my site bookmarked though so that is a start.
    Please visit often as I do update every week.
    Robert Allan

Leave a Reply

Your email address will not be published. Required fields are marked *