#How to Drive Laser-Targeted Traffic To Your Website Using Google
In online marketing business like affiliate marketing, no traffic means no sales. That’s the reason why most affiliates or webmasters easily shell out big bucks just to get top rankings on the search engines. Once you are promoting a product or service in you web page, you need to have more visitors that can be potential consumers to your products and services. This is one of the fundamental rules to succeed in online marketing business. Here, you just need to start and get it right and you can do some things wrong but still manage to succeed. Don’t ever try to get it wrong because then no matter how hard you work, you can never find yourself on the way to success.
I guess everyone will agree if I said that obtaining enough highly targeted traffic is the key to success in the affiliate marketing business. This method is proven to be effective if you’re promoting or reselling products or services online. One of the best and most secured marketing strategies that affiliate marketers can employ is the strategy of paying for performance. This means that your investments are used only on results such as additional sales and incomes.
Let’s take a practical example. Paying for performance could mean giving a commission to a sales person only when a new sale is made. This strategy assures you of real profit because you can already compute the amount of money you have to spend for every new sale made. Also, you can avoid spending any marketing money because every penny you use up has either come from a sale or will generate a sale in the future.
And one of the proven and most efficient ways of acquiring sales in affiliate marketing business is by drawing laser-targeted traffic towards your web site and converting them to sales by means of “Pay-Per-Click” Search Engines (PPCSEs).
Google claims to be the Internet’s best pay-per-click search engine. It is the world’s leading resource of Pay-For-Performance search on the web. And what’s more enticing about Google? When you advertise in Google Premium Listings, your site will absolutely appear in the leading U.S. search engines like Yahoo, InfoSpace, MSN, Netscape, and more. Plus, you can get the benefit of reaching more than 80% of active Internet users.
PPCSEs like Google can bring impressive sales because they permit you to pay for performance by means of attracting precisely targeted traffic to your niche. And this means people or site visitors who are actively searching for what precisely you are offering or selling. Google’s secret is to drive laser-targeted traffic to your website by proposing or bidding on keywords that are related to the product or services that you are offering. And this strategy works this way: the more exact the keyword is the better results you’ll receive and the less you’ll have to spend for each new sale.
Google drives targeted traffic by keeping you away from the general keywords that are very common and usually come expensive and by casting a wide net of laser-focused keywords that are more targeted, not so expensive, and with high conversion rate. I’ll tell you, attracting laser-targeted traffic through Google is nothing but a “Win-Win” Situation.
Google’s strategy also allows your visitors to respond. And what’s important once you get your visitors to respond? Well, you are given a chance to develop lifetime customers that will patronize your product and will buy from you over an over again. Bear in mind that one-time sales can’t be a key in creating a highly-profitable business especially online. You can only achieve this through PPCSEs like Google, which gets your site visitors to respond. And once it happens, you can constantly market and sell your products to them.
Another tactic that Google uses in order to gain laser-targeted traffic is to have a “Back-Up Response” for those who “almost bought” your product on the first visit. To successfully realize this, you need to market and advertise to them over and over again until you make them a new customer. Offer them an incentive so that they’ll allow you to advertise to them over a certain time span by means of e-mail or post mail. Here are some of the back-up responses which you can use:
send a free e-mail newsletter
give a free catalog
offer a promo or
sweepstakes which gives them the chance to win free merchandise
Other things that will surely attract lifetime customers to your site are offering valued customer discounts, giving seasonal and special offers especially to your repeat customers and any other incentives to purchase. Don’t get me wrong with this; the above mentioned strategies can surely develop a trusted relationship between you and your customers. Aside from patronizing your products over their lifetime, they may even refer others to you or to your site.
To sum up, one of the most effective and secured marketing strategies that any businessman or woman can utilize particularly those who are involved in online marketing is the approach of only paying for performance. And one of the most helpful online strategies to create more sales is by pulling laser targeted traffic towards your website and converting them to sales by means of Pay-Per-Click Search Engines like Google.
Ok people now that you know how to get potential buyers;
Do you actually have a product to sell or promote?
Do you have a website to sell or promote products?
Have you had any training in affiliate/internet marketing?
If you answered no to all three questions then I only have one more to ask.
Would you like to earn great money from the internet from home?
You would! Then this is where a program called Wealthy Affiliate will help you. You can join as a Free Starter Member and you will receive two website and they will be hosted for you as well. This you get for free!
After you join you will have access to WA’s fantastic training program where you are taken step by step along the road to running your own online business from home.
You will have access to everything within Wealthy Affiliate for free for seven days then for a month you can still have everything for free for about $19 and after that month is up you can stay on at that amount unless you want to upgrade to a Premium Membership which works out at about 66 cents a day so it really is a no brainer.
But you don’t have to upgrade if you don’t want to. Stay where you are and pay the small subscription fee but I have to point out that if you did upgrade then you would receive twenty five free websites and all of them would be hosted for you free as well. It really is a fantastic deal, so signup today and get started today. I guarantee you will not regret it.
If you have any opinions of your own you would like to share with me and the other visitors to this site then by all means leave them below and I will get back to you.
Thank you for reading this far and have a nice day.
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